{"id":2,"date":"2019-05-14T15:59:30","date_gmt":"2019-05-14T18:59:30","guid":{"rendered":"https:\/\/www.ufsm.br\/laboratorios-larp\/?page_id=2"},"modified":"2024-08-12T13:21:57","modified_gmt":"2024-08-12T16:21:57","slug":"pagina-inicial","status":"publish","type":"page","link":"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/","title":{"rendered":"P\u00e1gina inicial"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2\" class=\"elementor elementor-2\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7ec3d57 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7ec3d57\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-29c3c64\" data-id=\"29c3c64\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e1dccae elementor-widget elementor-widget-image\" data-id=\"e1dccae\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2448\" height=\"636\" src=\"https:\/\/www.ufsm.br\/app\/uploads\/sites\/838\/2021\/01\/Guia-Politica-Editorial-01.png\" class=\"attachment-full size-full wp-image-53\" alt=\"Guia Pol\u00edtica Editorial UFSM\" srcset=\"https:\/\/www.ufsm.br\/app\/uploads\/sites\/838\/2021\/01\/Guia-Politica-Editorial-01.png 2448w, https:\/\/www.ufsm.br\/app\/uploads\/sites\/838\/2021\/01\/Guia-Politica-Editorial-01-300x78.png 300w, https:\/\/www.ufsm.br\/app\/uploads\/sites\/838\/2021\/01\/Guia-Politica-Editorial-01-1024x266.png 1024w, https:\/\/www.ufsm.br\/app\/uploads\/sites\/838\/2021\/01\/Guia-Politica-Editorial-01-768x200.png 768w, https:\/\/www.ufsm.br\/app\/uploads\/sites\/838\/2021\/01\/Guia-Politica-Editorial-01-1536x399.png 1536w, https:\/\/www.ufsm.br\/app\/uploads\/sites\/838\/2021\/01\/Guia-Politica-Editorial-01-2048x532.png 2048w\" sizes=\"(max-width: 2448px) 100vw, 2448px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-31fda3f1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"31fda3f1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7c1b024\" data-id=\"7c1b024\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8d9b83a elementor-widget elementor-widget-heading\" data-id=\"8d9b83a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Apresenta\u00e7\u00e3o<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8da605 elementor-widget elementor-widget-text-editor\" data-id=\"c8da605\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A elabora\u00e7\u00e3o de uma pol\u00edtica editorial em comum busca cumprir o objetivo de ser um documento de refer\u00eancia para a organiza\u00e7\u00e3o, os procedimentos e as rotinas dos ve\u00edculos de comunica\u00e7\u00e3o da UFSM. As produ\u00e7\u00f5es desses meios precisam estar de acordo com diretrizes que orientem os produtores de conte\u00fado no sentido de proporcionar um trabalho padronizado. Consequentemente, resultados de qualidade s\u00e3o gerados ao p\u00fablico.<\/p><p>Este pode acompanhar os ve\u00edculos com mais fidelidade ao saber em que s\u00e3o baseados e quais expectativas pode ter, o que confere um car\u00e1ter democr\u00e1tico, interativo e transparente aos processos de cria\u00e7\u00f5es dos produtos. Assim, contribui-se para a forma\u00e7\u00e3o de um consenso, tanto na produ\u00e7\u00e3o quanto na recep\u00e7\u00e3o, sobre os prop\u00f3sitos comunicacionais dos ve\u00edculos.<\/p><p>A cria\u00e7\u00e3o de uma pol\u00edtica em comum e das pol\u00edticas espec\u00edficas se justifica, tamb\u00e9m, como uma garantia de autonomia e independ\u00eancia das unidades. Cada ve\u00edculo pertence a um \u00f3rg\u00e3o de planejamento da Universidade, entretanto cada m\u00eddia (impressa, on-line, radiof\u00f4nica e televisiva) possui suas especificidades, como periodicidade, linguagem e proposta editorial. Se forem uniformizadas, perdem a identidade, o que pode levar \u00e0 homogeneiza\u00e7\u00e3o do conte\u00fado.<\/p><p>Assim, os ve\u00edculos t\u00eam princ\u00edpios em comum, por\u00e9m precisam ter defini\u00e7\u00f5es pr\u00f3prias para terem autonomia ao tratar de temas relevantes de acordo com suas atribui\u00e7\u00f5es, tendo a garantia de liberdade de pauta, de senso cr\u00edtico e de tratamento editorial &#8211; o que n\u00e3o impede a recep\u00e7\u00e3o de sugest\u00f5es de assuntos para cobrir. Tanto as diretrizes como os perfis podem ser revisados periodicamente conforme for solicitado.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c658f67 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"c658f67\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-23b7171\" data-id=\"23b7171\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e399454 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"e399454\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.ufsm.br\/app\/uploads\/sites\/838\/2024\/08\/politicas_editoriais_comunicacao_UFSM_2022_09.pdf\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Pol\u00b4\u00edticas Editoriais - Arquivo completo em PDF<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3cb3be0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3cb3be0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e85f201\" data-id=\"e85f201\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1fd5859 elementor-widget elementor-widget-heading\" data-id=\"1fd5859\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Ve\u00edculos\n<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-562c0a8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"562c0a8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-67e5293\" data-id=\"67e5293\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6e41f9c elementor-view-default elementor-position-top elementor-mobile-position-top elementor-widget elementor-widget-icon-box\" data-id=\"6e41f9c\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/politica-editorial-geral-da-coordenadoria-de-comunicacao-social\/\" class=\"elementor-icon elementor-animation-\" tabindex=\"-1\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-comment\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/politica-editorial-geral-da-coordenadoria-de-comunicacao-social\/\" >\n\t\t\t\t\t\t\tCoordenadoria de Comunica\u00e7\u00e3o\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-56f30b8\" data-id=\"56f30b8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9f6167a elementor-view-default elementor-position-top elementor-mobile-position-top elementor-widget elementor-widget-icon-box\" data-id=\"9f6167a\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/politica-editorial-da-agencia-de-noticias\/\" class=\"elementor-icon elementor-animation-\" tabindex=\"-1\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-mouse-pointer\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/politica-editorial-da-agencia-de-noticias\/\" >\n\t\t\t\t\t\t\tAg\u00eancia de Not\u00edcias\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-87f53f4\" data-id=\"87f53f4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-70a1f8c elementor-view-default elementor-position-top elementor-mobile-position-top elementor-widget elementor-widget-icon-box\" data-id=\"70a1f8c\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/politica-editorial-das-radios-universidade-800am-e-107-9fm\/\" class=\"elementor-icon elementor-animation-\" tabindex=\"-1\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-music\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/politica-editorial-das-radios-universidade-800am-e-107-9fm\/\" >\n\t\t\t\t\t\t\tR\u00e1dios Universidade 800 AM e 107.9 FM\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-6bcff42\" data-id=\"6bcff42\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3fdd0ef elementor-view-default elementor-position-top elementor-mobile-position-top elementor-widget elementor-widget-icon-box\" data-id=\"3fdd0ef\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/politica-editorial-da-tv-campus\/\" class=\"elementor-icon elementor-animation-\" tabindex=\"-1\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-tv\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/politica-editorial-da-tv-campus\/\" >\n\t\t\t\t\t\t\tTV Campus\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-3bcdb84\" data-id=\"3bcdb84\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-30e8968 elementor-view-default elementor-position-top elementor-mobile-position-top elementor-widget elementor-widget-icon-box\" data-id=\"30e8968\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/politica-editorial-unidade-de-comunicacao-integrada\/\" class=\"elementor-icon elementor-animation-\" tabindex=\"-1\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-facebook\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/politica-editorial-unidade-de-comunicacao-integrada\/\" >\n\t\t\t\t\t\t\tUnidade de Comunica\u00e7\u00e3o Integrada\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Apresenta\u00e7\u00e3o A elabora\u00e7\u00e3o de uma pol\u00edtica editorial em comum busca cumprir o objetivo de ser um documento de refer\u00eancia para a organiza\u00e7\u00e3o, os procedimentos e as rotinas dos ve\u00edculos de comunica\u00e7\u00e3o da UFSM. As produ\u00e7\u00f5es desses meios precisam estar de acordo com diretrizes que orientem os produtores de conte\u00fado no sentido de proporcionar um trabalho [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-2","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/wp-json\/wp\/v2\/pages\/2","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/wp-json\/wp\/v2\/comments?post=2"}],"version-history":[{"count":0,"href":"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/wp-json\/wp\/v2\/pages\/2\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/wp-json\/wp\/v2\/media?parent=2"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/wp-json\/wp\/v2\/categories?post=2"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ufsm.br\/comunicacao\/politicas-editoriais\/wp-json\/wp\/v2\/tags?post=2"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}