{"id":217,"date":"2026-02-08T18:27:25","date_gmt":"2026-02-08T21:27:25","guid":{"rendered":"https:\/\/www.ufsm.br\/projetos\/extensao\/sumoeducacional\/?page_id=217"},"modified":"2026-04-13T21:19:12","modified_gmt":"2026-04-14T00:19:12","slug":"nossa-historia","status":"publish","type":"page","link":"https:\/\/www.ufsm.br\/projetos\/extensao\/sumoeducacional\/nossa-historia","title":{"rendered":"Nossa Hist\u00f3ria"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"217\" class=\"elementor elementor-217\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fd2f6da elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fd2f6da\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a396691\" data-id=\"a396691\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f110b2d elementor-widget elementor-widget-image\" data-id=\"f110b2d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"834\" height=\"115\" src=\"https:\/\/www.ufsm.br\/app\/uploads\/sites\/893\/2026\/02\/NOSSA-HISTORIA.png\" class=\"attachment-large size-large wp-image-219\" alt=\"\" srcset=\"https:\/\/www.ufsm.br\/app\/uploads\/sites\/893\/2026\/02\/NOSSA-HISTORIA.png 834w, https:\/\/www.ufsm.br\/app\/uploads\/sites\/893\/2026\/02\/NOSSA-HISTORIA-300x41.png 300w, https:\/\/www.ufsm.br\/app\/uploads\/sites\/893\/2026\/02\/NOSSA-HISTORIA-768x106.png 768w\" sizes=\"(max-width: 834px) 100vw, 834px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4db57dc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4db57dc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a445332\" data-id=\"a445332\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1762863 elementor-widget elementor-widget-text-editor\" data-id=\"1762863\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul style=\"text-align: left\"><li><strong>Sumo Educacional<\/strong> nasceu como uma iniciativa dos alunos da UFSM com o objetivo de popularizar o conhecimento sobre educa\u00e7\u00e3o financeira no Brasil.<\/li><li>Institucionalizado como um programa extensionista em 2021, o Sumo, com o passar dos anos, passou a integrar atividades em educa\u00e7\u00e3o financeira para diferentes p\u00fablicos. Esse amadurecimento possibilitou que parcerias importantes fossem firmadas, como com a <a href=\"https:\/\/educacao.rs.gov.br\/8-cre\"><strong>8\u00aa Coordenadoria Regional de Educa\u00e7\u00e3o<\/strong><\/a> (8\u00aa CRE\/RS) e o <a href=\"https:\/\/www.instagram.com\/esperancandosm\/\"><strong>Projeto Esperan\u00e7ando<\/strong><\/a>.<\/li><li>Ao longo desse processo, as atividades do Sumo Educacional alcan\u00e7aram mais de 5000 pessoas, concretizando assim o objetivo que nosso nome carrega, pois com \u201cSumo Educacional\u201d buscamos fortalecer o papel de extrema import\u00e2ncia que a educa\u00e7\u00e3o para contribuir com a melhora da qualidade de vida dos brasileiros.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-0395dfa\" data-id=\"0395dfa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bff94c8 elementor-widget elementor-widget-heading\" data-id=\"bff94c8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Nosso nome<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-806fff2 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"806fff2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li style=\"text-align: left\">Desde o in\u00edcio, a escolha do nome foi um dos pontos centrais da cria\u00e7\u00e3o da marca. O termo <strong>\u201cSumo\u201d<\/strong>, relacionado a algo de extrema import\u00e2ncia, somado a <strong>\u201cEducacional\u201d<\/strong>, expressa de forma direta nossa proposta de atua\u00e7\u00e3o. O nome refor\u00e7a nosso compromisso com o impacto social e com a melhoria da qualidade de vida da popula\u00e7\u00e3o, tendo a educa\u00e7\u00e3o financeira como um dos principais caminhos para alcan\u00e7ar esses objetivos.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-978d6a7 elementor-widget elementor-widget-heading\" data-id=\"978d6a7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Nossa marca<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90c48d8 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"90c48d8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li style=\"text-align: left\">Desde sua idealiza\u00e7\u00e3o, o Sumo Educacional tem priorizado a constru\u00e7\u00e3o de sua marca como elemento estrat\u00e9gico de posicionamento institucional. A identidade visual \u00e9 tratada como um pilar essencial para o fortalecimento da nossa presen\u00e7a junto \u00e0 comunidade, favorecendo a identifica\u00e7\u00e3o, o reconhecimento e a associa\u00e7\u00e3o imediata entre nossa logomarca e o trabalho que desenvolvemos.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-77eb6dc elementor-widget elementor-widget-heading\" data-id=\"77eb6dc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Nossa identidade visual<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e680f95 elementor-widget elementor-widget-text-editor\" data-id=\"e680f95\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li>Com o nome definido, buscamos, no desenvolvimento da identidade visual, sintetizar esses significados em uma logomarca forte e representativa. O <strong>Camale\u00e3o<\/strong> foi escolhido como \u00edcone principal por simbolizar a adaptabilidade: caracter\u00edstica essencial em nossas a\u00e7\u00f5es e no contexto em que atuamos. Al\u00e9m disso, a defini\u00e7\u00e3o da paleta de cores foi pensada para comunicar, de maneira complementar, os valores e os prop\u00f3sitos que orientam o trabalho do Sumo Educacional.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad83d4e elementor-widget elementor-widget-image\" data-id=\"ad83d4e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"327\" src=\"https:\/\/www.ufsm.br\/app\/uploads\/sites\/893\/2026\/02\/Padrao-Sticker-Logomarca-Sumo-Educacional-1024x327.png\" class=\"attachment-large size-large wp-image-236\" alt=\"\" srcset=\"https:\/\/www.ufsm.br\/app\/uploads\/sites\/893\/2026\/02\/Padrao-Sticker-Logomarca-Sumo-Educacional-1024x327.png 1024w, https:\/\/www.ufsm.br\/app\/uploads\/sites\/893\/2026\/02\/Padrao-Sticker-Logomarca-Sumo-Educacional-300x96.png 300w, https:\/\/www.ufsm.br\/app\/uploads\/sites\/893\/2026\/02\/Padrao-Sticker-Logomarca-Sumo-Educacional-768x245.png 768w, https:\/\/www.ufsm.br\/app\/uploads\/sites\/893\/2026\/02\/Padrao-Sticker-Logomarca-Sumo-Educacional-1536x490.png 1536w, https:\/\/www.ufsm.br\/app\/uploads\/sites\/893\/2026\/02\/Padrao-Sticker-Logomarca-Sumo-Educacional-2048x653.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0621ecd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0621ecd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fb5e415\" data-id=\"fb5e415\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8c26f50 elementor-widget elementor-widget-heading\" data-id=\"8c26f50\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Quem coordena o Sumo?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-d9127fa elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d9127fa\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-58eade0\" data-id=\"58eade0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3783711 elementor-widget elementor-widget-text-editor\" data-id=\"3783711\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3>Kalinca L\u00e9ia Becker<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cdc5340 elementor-widget elementor-widget-text-editor\" data-id=\"cdc5340\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li>\u00c9 professora e pesquisadora do Departamento de Economia e Rela\u00e7\u00f5es Internacionais da Universidade Federal de Santa Maria (UFSM), atuando tamb\u00e9m nos Programas de P\u00f3s-Gradua\u00e7\u00e3o em Gest\u00e3o de Organiza\u00e7\u00f5es P\u00fablicas (PPGOP) e Economia e Desenvolvimento (PPGE&amp;D).<\/li><li style=\"text-align: justify\">Atual coordenadora do Sumo Educacional, ela \u00e9 doutora e mestre em Economia Aplicada pela Universidade de S\u00e3o Paulo (ESALQ\/USP) e graduada em Ci\u00eancias Econ\u00f4micas pela UFSM.<\/li><li style=\"text-align: justify\"><strong>\u00c1<\/strong><b>reas de interesse:<\/b> economia social, avalia\u00e7\u00e3o de pol\u00edticas p\u00fablicas e m\u00e9todos quantitativos aplicados a problemas educacionais e sociais, com destaque para estudos sobre educa\u00e7\u00e3o financeira, forma\u00e7\u00e3o de professores e desenvolvimento de estrat\u00e9gias pedag\u00f3gicas voltadas ao ambiente escolar.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-6af57bd\" data-id=\"6af57bd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c17b70e elementor-widget elementor-widget-image\" data-id=\"c17b70e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.ufsm.br\/app\/uploads\/sites\/893\/elementor\/thumbs\/WhatsApp-Image-2026-02-10-at-21.39.10-rj8llkrzh2efwwfzdc2p7wcoe3gdt6iu4aisedtr4w.jpeg\" title=\"WhatsApp Image 2026-02-10 at 21.39.10\" alt=\"WhatsApp Image 2026-02-10 at 21.39.10\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-6543ef5 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6543ef5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-d9b4e2a\" data-id=\"d9b4e2a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a760a26 elementor-widget elementor-widget-text-editor\" data-id=\"a760a26\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3>Kelmara Mendes Vieira<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-397dad9 elementor-widget elementor-widget-text-editor\" data-id=\"397dad9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li>\u00c9 professora titular da Universidade Federal de Santa Maria (UFSM), atuando no Departamento de Ci\u00eancias Administrativas e nos Programas de P\u00f3s-Gradua\u00e7\u00e3o em Administra\u00e7\u00e3o (PPGA) e Gest\u00e3o de Organiza\u00e7\u00f5es P\u00fablicas (PPGOP). Bolsista de Produtividade em Pesquisa do CNPq, ela possui doutorado e mestrado em Administra\u00e7\u00e3o pela Universidade Federal do Rio Grande do Sul (UFRGS), p\u00f3s-doutorado pela Universidade Federal de Minas Gerais (UFMG) e gradua\u00e7\u00e3o em Administra\u00e7\u00e3o pela Universidade Federal de Vi\u00e7osa (UFV) e Estat\u00edstica pela Universidade Federal de Santa Maria (UFSM).<\/li><li>Atualmente, coordena o programa extensionista Sumo Educacional junto a professora Kalinca e lidera projetos voltados \u00e0 alfabetiza\u00e7\u00e3o financeira em escolas p\u00fablicas. Sua trajet\u00f3ria inclui a coordena\u00e7\u00e3o de programas de p\u00f3s-gradua\u00e7\u00e3o e a editoria de peri\u00f3dicos cient\u00edficos como a Revista Pr\u00e1ticas de Administra\u00e7\u00e3o P\u00fablica.<\/li><li><strong>\u00c1reas de interesse:<\/strong> administra\u00e7\u00e3o financeira e administra\u00e7\u00e3o p\u00fablica, com \u00eanfase em finan\u00e7as comportamentais, alfabetiza\u00e7\u00e3o financeira, bem-estar financeiro, planejamento para aposentadoria e avalia\u00e7\u00e3o de servi\u00e7os e pol\u00edticas p\u00fablicas sob a \u00f3tica do usu\u00e1rio<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ef6a0a4\" data-id=\"ef6a0a4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b5b0be elementor-widget elementor-widget-image\" data-id=\"3b5b0be\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.ufsm.br\/app\/uploads\/sites\/893\/elementor\/thumbs\/WhatsApp-Image-2026-02-20-at-16.11.08-rjkpzusgoyl5iidzdotoyyq96nhrye8l2y6lvu1ggw.jpeg\" title=\"WhatsApp Image 2026-02-20 at 16.11.08\" alt=\"WhatsApp Image 2026-02-20 at 16.11.08\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Sumo Educacional nasceu como uma iniciativa dos alunos da UFSM com o objetivo de popularizar o conhecimento sobre educa\u00e7\u00e3o financeira no Brasil. Institucionalizado como um programa extensionista em 2021, o Sumo, com o passar dos anos, passou a integrar atividades em educa\u00e7\u00e3o financeira para diferentes p\u00fablicos. Esse amadurecimento possibilitou que parcerias importantes fossem firmadas, como [&hellip;]<\/p>\n","protected":false},"author":8167,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-217","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.ufsm.br\/projetos\/extensao\/sumoeducacional\/wp-json\/wp\/v2\/pages\/217","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ufsm.br\/projetos\/extensao\/sumoeducacional\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.ufsm.br\/projetos\/extensao\/sumoeducacional\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.ufsm.br\/projetos\/extensao\/sumoeducacional\/wp-json\/wp\/v2\/users\/8167"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ufsm.br\/projetos\/extensao\/sumoeducacional\/wp-json\/wp\/v2\/comments?post=217"}],"version-history":[{"count":0,"href":"https:\/\/www.ufsm.br\/projetos\/extensao\/sumoeducacional\/wp-json\/wp\/v2\/pages\/217\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.ufsm.br\/projetos\/extensao\/sumoeducacional\/wp-json\/wp\/v2\/media?parent=217"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ufsm.br\/projetos\/extensao\/sumoeducacional\/wp-json\/wp\/v2\/categories?post=217"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ufsm.br\/projetos\/extensao\/sumoeducacional\/wp-json\/wp\/v2\/tags?post=217"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}